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A Look Into Social Media Fails
While preparing to facilitate a college-level course on social media and the modern-day job search, I stumbled upon a prevalent topic: Celebrity Social Media Fails. Understanding the popularity of this...
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My Three Favourite Things about Hootsuite
A day doesn’t pass that I don’t log into Hootsuite, my go-to social media management dashboard. As an individual who manages multiple social media accounts for clients, I use Hootsuite to plan,...
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Social (Media) Politicians
A change in political leadership for a country brings about many changes in the lives of its citizens. From dinner conversation topics to new laws, everyone in a country is affected when a new...
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To live or not to live: the case for, and against, Facebook Live
As the standard bearer for all social media platforms, Facebook is constantly in the news for a whole variety of reasons. Lately, the live video streaming service Facebook Live has been a particular...
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The Regulatory Crackdown on Influencer Advertising
Advertising has quickly become one of the main purposes of social media platforms. Facebook, like most social media trends, was the innovator in this respect with its right-side advertising and boosted...
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4 Ways to Plan Your Social Media Content for the 4th Quarter
It’s that time of year again when the seasons change and a series of holidays are slumped together. So the question is, how do you plan your social media content? Here are a few ideas to you started....
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Chicago: The Land of Hashtags & Social Sharing
As many of you know, last week I took a much needed vacation. Last year I was lucky enough to win a $1000 travel voucher from a local web development company, Response I.T. Although the prize was...
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Lots of New Pinterest Followers
Last year I joined Pinterest, a new and uber popular social media image sharing site. Understanding the importance of individual board descriptions, I ensured each were complete with optimal keywords...
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Social Media Customer Service Support Links
Social media platforms (e.g. Facebook, LinkedIn, Instagram) have designed ‘Help’ forums to assist users with individualized questions about their accounts. These common problems may include, account...
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5 Secrets of Social Media Power Users
We’ve all read a list of “amazing” and “life-changing” strategies to increase your presence on social media – and most of the time these lists include strategies such as, “post mind-blowing photos” or...
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